绿城新型现代农业产业化翻译稿(绿城集团地址电话)

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作为绿城现代农业的首个核心示范项目,绿城现代农业综合体承担的功能不仅仅是为客户提供农产品,它是集绿色生产、科技集成、休闲旅游、创新实验、综合培训、示范带动六大功能的现代农业综合服务平台,综合体体现的是产学研用与辐射带动双向互动一体化,充分展示科技研发与运用、产业推广、辐射带动、公共服务等要素和功能。

As the first core demonstrating program of Greentown Modern Agriculture, Greentown Modern Agricultural Complex not only provides agricultural products for the customers but also serves as a modern agricultural integrated service platform with six primary functions (namely green production, scientific integration, leisure & tourism, innovative experiment, comprehensive training, and demonstration). It is to illustrate the integration of two-way interaction between production, study, scientific research, and application and the radiating drive as well as such factors and functions as scientific research & development and application, industrial promotion, radiating drive, and public service.

  绿城现代农业综合体注重打造系统的产业体系,一二三产业互融互动,通过各个产业的相互渗透融合,把农业生产、休闲娱乐、旅游观光、文化艺术、农业技术、农副产品、绿色流通、农耕活动等有机结合起来,能够拓展现代农业原有的研发、生产、加工、销售产业链,形成产业延伸与互动的模式,使传统的功能单一的农业向农业的多种功能转变,发挥产业价值的乘数效应。在农业生产中应用现代农业技术、手段、模式,注重引入文化创意理念和营造手法,使农业生产兼具休闲、观光、科普、景观等多种功能。综合体通过开展“基地零距离”业主体验活动,主题休闲采摘活动,中小学科普教育、综合农业技术服务等,实现一三产的有机联动。在农产品加工方面,综合体选择多个OEM合作伙伴,实现一二产的空间融合。通过综合体产业体系的打造,目前已形成一二三产有机联动的发展格局,实现农业产业的综合效益。

Greentown Modern Agricultural Complex aims to create a systematic industrial system in which the primary, secondary and tertiary industry can blend and interact with each other. Depending on the penetration and blending of different industries, it combines the agricultural production with leisure, recreation, tourism, sightseeing, culture, art, agricultural technology, agricultural and sideline products, green circulation, and agricultural activities to extend the existing industrial chain of modern agriculture composed of research, development, production, processing and sales to be an industrial extension and interaction mode. In this way the traditional one-functional agriculture can be transformed to be multi-functional agriculture and the industrial value can be multiplied. Modern agricultural technologies, means and modes are to be applied to the agricultural production, and innovative cultural ideas and operating methods are to be introduced into the agricultural production to enable it to exert diversified functions such as leisure, sightseeing, scientific promotion, and landscaping. By carrying out “Zero distance to Base” owner experiencing activity, thematic leisure and picking, middle and primary school scientific education, and integrated agricultural service, the Complex successfully links the primary, secondary and tertiary industry with each other. As to the agricultural products processing, the Complex chooses several OEM partners to realize spatial blending between the primary and secondary industry. In creating the industrial system for the Complex, we have formed the development layout with primary, secondary and tertiary industry interlinked and made it possible to harvest integrated benefits of the agricultural industry.

  综合体项目在产业经营模式上进行了创新。一是保障流转土地农民“失地增收”,绿城农业聘请土地流转的农民从事生产或园区管理工作,让农民成为产业工人。农民既可以领到土地的租金,又可每月拿到工资,将来还有可能承包园区内土地的“小农场主”,身份发生了多元变化,利益得到了最大化保障。二是由绿城农业通过资金、技术、品牌和市场渠道等优势,牵头、组织、整合项目辐射地区的农民专业合作社或家庭农场,形成以农户流转土地承包经营权为权益资产入股,按现代企业制度明晰责权利关系的“公司+农民专业合作社联社+农户”、“公司+家庭农场”的产业化经营模式,形成各方相互依存、互惠共赢、紧密合作的关系,实现“确定一个主体、执行一套标准、培育一个品牌、制作一张生产模式图、建立一份生产档案”的农业标准化生产。三是以综合体中的农业科技示范园区、生产园区为基地,构建农民科技教育培训中心和新型职业农民教育培训体系,满足新型职业农民多层次、多形式、广覆盖、经常性、制度化教育培训需求,培养大量有文化、懂技术、会经营、高素质的新型农民。四是通过与绿城集团的高端社区形成联动,以市场需求、客户需求为导向,构建产品订制、宅配送等定向营销模式。并定期开展“基地零距离”活动,让社区业主体验农产品安全生产过程,通过活动的开展和优质的服务增加客户数量与粘性,目前仅杭州的宅配客户已突破2万户。

Innovation is made in the industrial operation mode of the Complex program through following measures. Firstly we set to guarantee the income growth for the farmers who lose their lands for circulation. Such farmers losing their lands are employed by Greentown Agriculture to take part in the production or management work within the park, and they become industrial workers in this way. They can not only claim the land rental but also get salary every month. In the future, they may become “petty farm owner” by contracting the land within the park. Diversified changes have been made to their identity, and their interests are guaranteed as much as possible. Secondly making use of its strengths in capital, technology, brand and market channels, Greentown Agriculture leads, organizes and integrates the peasants’ cooperatives or home farms within the area radiated by the program to form the industrialized operation mode of “corporation + peasants’ cooperative association + farmers” or “corporation + home farm” with definite responsibilities and rights in line with modern corporate system. According to such mode, the farmers become shareholders with their circulating land contracting and operating right, and mutual dependence, win-win and close cooperation relationship is established among all the related parties so as to realize standardized agricultural production of “one entity, one set of standards, one brand, one production mode, and one production file”. Thirdly with the agricultural scientific demonstrating park and production park in the Complex as the basis, a peasant scientific education and training center and new-type occupational peasant education and training system are built to meet the demand of the multi-level, diversified, wide, regular and institutionalized education and training for new-type occupational peasants, and develop large number of new-type peasants who are equipped with knowledge, technologies, operating skills and competent qualification. Fourthly, interlinking with the high-end communities of Greentown is formed to develop market and customer-oriented marketing mode covering product customization and distribution. Regular “Zero Distance to Base” activities are held to enable the owners in the communities to experience the agricultural production process. The development of activities and quality service helps to enhance the customer quantity as well as viscosity. Now there are over 20,000 households accepting home distribution in Hangzhou.

通过新型农业产业化经营模式,绿城现代农业综合体充分发挥产业化组织平台、商业化运营平台、集成创新平台的的优势,让更多的农民、合作社、市民分享现代农业科技成果和商业机会。

With new-type industrialized agricultural operation mode, Greentown Modern Agricultural Complex gives a full play to its strengths in the industrialized organization platform, commercialized operating platform and integrated innovating platform so that more peasants, cooperatives and citizens can share the scientific achievements and business opportunities of the modern agriculture.

  原文首发链接:绿城新型现代农业产业化翻译稿

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